Category Archives: Blogging

“Video Demo: New WordPress ‘PressThis’ Next Tumblr Killer?”

UPDATE: Thanks for joining us for socialTNT’s first live demo.  If you missed it, you can see the full, 3-minute video demo, below.

Let us know what you think! Have you tried PressThis? How do you think it compares to Tumblr?

Hi Everyone:

We will be conducting a live demo of PressThis, WordPress’ answer to Tumblr.  Always wanted to start a blog or looking to ease your idea sharing? Tune in and watch how you can easily add a quick link, some text, a quote, video or photo.

Come back to the page today, September 3rd, at 3PM PT/ 6 PM ET and watch as we demo PressThis LIVE.  The Qik channel should be live, below, or check out this link. We’ll be streaming direct from my iPhone.

I’m still getting the hang of this live broadcasting thing, so it should be fun! 😉

Vodpod videos no longer available.

Advertisements

Leave a comment

Filed under Blogging, New Media

“Just Effing Do It: 8 Steps To Writing Better Blog Posts”

For both new and old bloggers, sometimes the hardest part of blogging is the process of taking an idea and turning it into something others can appreciate.  By breaking each part down into unique actions, a daunting post gets digested into bite-sized pieces.  Today, socialTNT shares our 8 step process for writing better blog posts.

1. Look for inspiration

Most of my ideas come to me while I’m at work–a client asks a question or a brainstorm leads to a new thought.  Also, reading my favorite blogs, their comments or a heated Twitter discussion can get my mental juices flowing.  I’ve even had inspiration hit while I’m at the gym. Inspiration can come from anywhere, so carry a notebook to jot ideas down before you forget.

2. Research Your Topic

Choose anidea and research it on Google, Wikipedia and other blogs.  Spend 20 – 30 minutes filling your head with everything there is to know about the topic so your thoughts can pour out when you start writing. Remember: Research can also spawn ideas for future posts.

3. Take A Break

Grab a snack. Walk around the block.  Give your brain 5 minutes to process what you’ve just learned.

4. Brainstorm Post Ideas

Take 10 -15 minutes and make a list of all everything that comes to mind.  Stay positive and don’t judge the ideas while brainstorming. No idea is too dumb, small, big, etc.  Write it all down.  You never know what may spawn something newer and better.  Keep the list–you never know when you’ll need some ideas.

5. Conduct follow-up research (Optional)

The idea you chose after the brainstorm might need a little more research with some tighter search terms.  Email or call a friend, expert or anyone who can help sort out your thoughts or give you deeper insight.

6. Just Effing Write

Choose an idea and write.  Don’t worry about making it perfect.  If you’re like me, then you’re your worst critic.  I used to kill so many posts before they were written by worrying whether they would be too basic or not eloquent enough.  Some of the posts I’ve worried most about before publishing seem to be the ones that get the most traffic/comments–once they get writtenSo don’t let the fear of failure get in the way of creating something great.  Just effing write it!

7. Proof it.  Clean it up.  Give it to a friend

This is the editing phase.  Now is your chance to be critical.  Read it once for grammar and once for clarity.  You may find that you need to write more or cut back a lot. Don’t fret. No one writes perfect posts each time they sit down.  Just write.  If you start to get too critical, pass it on to a trusted friend for feedback

8. Publish that Bad Boy

Your idea is no longer a child, so set it free.  It will mature as comments and discussion grow around it.  Smile! You just shared an idea with the world. You are a part of history!

What steps do you take to keep your blog in shape? How do you fight writer’s block? Let us know in the comments!

[This post inspired by “A Technique for Producing Ideas” by James Webb Young, the 43 Folders blog by Merlin Mann, and “Getting Things Done” by David Allen]

Like what you read? Add our RSS feed! [what’s that?]. Or start your morning with socialTNT in your InBox! Or read Chris 24-7 on Twitter!

[The above photo, “Vieja Maquina de Escribir. / Old Writing Machine.” by Gonzalo Barrientos on Flickr, used under Creative Commons]

6 Comments

Filed under Blogging

“Video Sneak Peak of New WordPress ‘Crazyhorse’ at Wordcamp 2008”

socialTNT spent our Saturday at Wordcamp 2008 learning about all things social media and blogworthy. You’ll be seeing the results of what we saw in future posts. In the meantime, we did manage to video a demo of the new WordPress (aka Crazyhorse) given by Liz Danzico and Jane Wells.

WordPress designed Crazyhorse after they laser-tracked the eyes of bloggers as the interacted with the dashboards of their own blogs. Sounds hot, right? Wait till you see the video! (Apologies in advance for the shakiness!)

Vodpod videos no longer available.

To see full coverage of Wordcamp, check out ZDNet for Andrew Mager’s Liveblogged post of the event. Also, check out TechCrunch’s coverage of Matt’s State of the Word keynote.

Don’t miss out: Grab our RSS feed! [what’s that?]. Or start your morning with socialTNT in your InBox! Or read Chris 24-7 on Twitter!

14 Comments

Filed under Blogging, Future of Media, New Media, Recap, Video

“3Q’s in 3Min: Geoff Livingston, The Buzz Bin”

It’s May Day, and people all around the world are marching towards better rights for workers. That’s right, people everywhere are chanting for more time on Facebook and the ability to watch “3Q’s in 3Min” at their desks.

Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. The videos are meant to encourage dialog between PR/communications practitioners, journalists and marketers on the future of media.

Last week while at Web 2.0, we caught up with Geoff Livingston from the Buzz Bin. From media relations to branding and online marketing, Geoff’s fifteen-year career has covered the full gamut of communications. Geoff’s blog is a must-read for anyone pursuing new media marketing and PR, and his book, “Now is Gone” should be required reading for marketing executives. In today’s “3Q’s in 3Min,” Geoff breaks out his crystal ball to look into the future of marketing and PR, and gives some practical advice on strategy.

In the age of new media, the same principles for marketing and PR strategies remain, it’s just the tools that have changed. Instead of trying to force the strategy to fit the tools (blog, twitter, video, etc), Geoff reminds us that it’s important to choose the tools that best work with the strategy we implement.

One of the first steps to developing any strategy is knowing your audience. With social media we have more chances to form conversations and relationships with our audience. Geoff stresses that we have to meet them on their turf, using the tools and platforms they use. It’s part of Geoff’s theory of learning to “think liquid”–move with the community without getting hung up on one particular tool.

In the video below (probably sTNT’s most raw video to date), Geoff postulates the future of communications and the steady march towards humanization of marketing. Oh, and he’s tired of talking about blogs.

Vodpod videos no longer available.

So how do you perceive the future of PR and marketing? Is it more humanized? Let us know in the comments!

No time to watch the video at work? Get “3Q’s in 3Min” free from iTunes and watch it on the go!

Also, don’t miss out: Got RSS? [what’s that?]. Or, start your morning with socialTNT in your InBox!

[The above photo, “You Da Man” by CC Chapman used under Creative Commons]

1 Comment

Filed under 3sdays 3qs In 3 Min, Blogging, Future of Media, It's A Conversation, Marketing, New Media, Public Relations 2.0, Social Media, Video Interview

“Fight Noise Pollution: Tips on Blogging Past the Echo Chamber”

\Whether building your personal brand or increasing conversation with your customers, there’s no denying that blogs have become a crucial part of any communications and marketing strategy. But with so many people blogging, sometimes it feels like the echo chamber is nothing but noise pollution. Today, socialTNT shares a few tips on how to establish your voice without adding to the pollution.

  • Every day in our professional lives, we encounter experiences that can be used to help others learn. Write anecdotes of challenges or successes, or share tips and tricks. They’ll help increase your industry’s knowledge, and your readers will appreciate it.
  • Do you have case studies, white papers or reviews you can share? Do it!
  • Holiday coming up? Incorporate your blog’s focus into a post with a seasonal angle.
  • Instead of posting every time you want to share a link, try using Twitter, tumblr, or del.icio.us to create a link log.
  • One of the most revolutionary things about blogging is that it allows readers to participate in the news dialog. Before writing about the news or another blog post, check to make sure you are adding insight or evolving the conversation. It also doesn’t hurt if you are adding your own personal style to the news (for example, instead of covering the Final Four, what about covering how brackets have moved into the social media space, or the way brands are using these brackets to market to consumers).

Blogging is a great tool to share your unique point of view with the world. With so many people writing, you can’t always have original content. You can, however, always have your own style. Be genuine and you’ll always be able to add to the discussion.

What are some tips you can offer other bloggers on how to fight the noise in the echo chamber? Or is it even a problem? Let us know in the comments!

add to del.icio.us :: Digg it :: Stumble It! :: seed the vine :: :: TailRank

Don’t miss a post: Add socialTNT to your RSS reader [what’s that?]. Better yet: socialTNT delivered to your InBox!

[The above photo, “Megaphone” by Indigo Goat on flickr, is used under Creative Commons]

3 Comments

Filed under Best Practices, Blogging, How To, Social Media, Uncategorized